David H.N. Davies

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The following article, by webmaster Richard Parsons, was prepared for the October 1999 edition of 'Chamber Lane', the newsletter for the Salisbury and District Chamber of Commerce and Industry.


What's in a Name?

What do Bill Gates, Sir Stanley Kalms and Dr Andy Grove have in common? Answer; their names are synonymous with Companies who are leading the development of the World Wide Web. The Company names are, of course, Microsoft, Dixons/freeserve and Intel(R).

Would their respective businesses have enjoyed the same success under their own names? Would a computer with a 'grove' chip, running 'bg-dos' and connected to the super highway through 'kalmserve' be as compelling as the familiar company names?

Nowhere is a 'name' more significant than when registering a domain name on the Internet. This is the 'address' that a person browsing the Internet will use to locate a particular website, hopefully containing the precise information required. Most established businesses will want to use their trading name as a domain name. Once a 'name' has been registered the registrant has exclusive use of that 'name' for as long as required. Since well over five million domain names have already been registered it is becoming harder to select one that is appropriate.

All domain names have a suffix to help with identity. We've all heard of .com, .net, .org and .edu; they are known as the generic top level domains (gTLDs). There is also a gTLD for each Country throughout the World. In the UK the registrar is Nominet Ltd and they have created the second level domains for the .uk gTLD; .co.uk, .ltd.uk, .plc.uk, .org.uk and .ac.uk. Some creative individuals have registered SLDs with Network Solutions to create additional suffixes such as .gb.com and .uk.com.

Registrants are free to choose any 'name' that has not already been registered under a particular suffix. There are restrictions; the characters that can be used are limited to the letters of the alphabet; a,b,c,d,e,f,g,h,i,j,k,l,m,n,o,p,q,r,s,t,u,v,w,x,y,z and numbers; 1,2,3,4,5,6,7,8,9,0. A hyphen may be used, but only between characters and no spaces are allowed.

A Domain name can be registered for as little as £49. This includes the registration fee and both e-mail and web redirection for 2 years. Contact FirstAlpha at West Dean: 'Where Wiltshire meets Hampshire and Cyberspace meets the Real World'. Telephone: 01794 341405. This article is published on the Internet at www.advice4money.co.uk where hyperlinks connect visitors to other, pertinent, Websites.

Copyright © 1999 Richard Parsons. All rights reserved.

Resources

UK Web Design AssociationTo quickly check the registrant of a Domain name visit SP5.co.uk

To print an order form and pay for a Domain name by post visit FirstAlpha

For advice on how to make use of the resources listed above, pick up the phone and dial:

+44 (0) 1794 341405

Q: Why would advice be needed?
A: Because there are nearly 100 ICANN accredited Domain Name Registrars.
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R. Parsons
Last revised: 31 May 2002

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